Inspirational Brand Stories — Old Spice

Old Spice used to be something we might buy for our Grandads as a stocking filler at Christmas. But since the tongue-in-cheek advert starring ex-NFL player Isaiah Mustafa their sales of Old Spice body wash rose 11%. The campaign has become a textbook case of the successful use of social media marketing. Read more

Inspirational Brand Stories — Pinterest

Pinterest developed out of a site called Tote which allowed you to ‘pin’ your favourite retail items onto lists and share them with your friends. Noticing that the pinning was more popular than the buying they decided to refocus on the pinning part of their business and became Pinterest.   Read more

Inspirational Brand Stories — Hilton International

Hilton is one of the most well-known brands out there. It’s advertisements have an instantly recognisable tang and have been inspiring our holiday destination choices for decades. Read more