Tag Archive for: engagement

Bookmark Home Page

LAUNCH OF A NEW FEATURE: BOOKMARKS 🔖

Eloquens is proud to announce the release of the “Bookmarks”  feature for Eloquens.com content users. This feature enables users to save in a list the Best Practices that they would like to explore later in a dedicated tab. From their “bookmarks” tab, users can then decide to add specific Best Practices to their library for immediate usage. The natural consequence is enhanced user experience for Eloquens Registered Users and Eloquens Web Visitors.

This feature is great for professionals who are looking to explore a wide range of content on a regular basis and who would like to keep a long list of interesting content to dig into.

Based on the composition of this bookmark tab, Eloquens algorithms suggest Best Practices that could be potentially interesting for users.

Besides, no need to have an Eloquens account to use Bookmarks, site visitors can build their bookmarks tab while exploring the platform. However, Sign-Up will be needed if users want to either “Save” their bookmarks or download one or more Best Practices.

Here is how to add Best Practices to the “bookmarks tab”:

1/ Via the Catalog:

Bookmark Catalog

2/ Via the top of a Best Practice page:

Bookmark Tool Page Top


3/ Via the action zone of a Best Practice page:

Bookmark Tool Page Middle

 

The bookmark tab itself:
Bookmark Page

 

Feel free to try this new feature out and tell us what you think about it in the comment section below!


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HBR: ‘We need better managers, not more technocrats’

HBR: 'We need better managers, not more technocrats' 20141001 3

We hear a lot about the whizz-kids starting up their disruptive technologies from their garage. There’s a good reason for this. Digital technologies seem to be changing almost every area of our lives and businesses, from the where and when and how we collaborate with our work colleagues to the way in which we source, collect and listen to our music. But equally important are the managers and leaders whose challenge it is to adopt and adapt to the innovative new technologies that spring up all about them. Without technologically adept and inspirational  leaders, businesses and society as a whole will fail to maximize the huge potential offered by digital technology. In order to do scale the technological heights, we have to think in terms of ‘digital transformation‘.

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Youtility

Youtility Youtility

Youtility is the New York Times and Amazon best-selling book by Jay Baer, famous digital marketer, consultant and marketing keynote speaker.

The book’s pitch says that “The difference between helping and selling is just two letters. But those two letters are critically important to the success of business today. Youtility is marketing so useful, people would pay for it. It’s a new marketing model for the age of information overload.” Read more