By adopting a ‘self-focusing’ strategy, you play to your strengths.
Best Practices should be made and published on Eloquens in categories that you are already familiar with, and have expertise in.
This will not only increase the quality of your Best Practices, but will help to build your reputation as a reputable author on the site.
Category Focused Strategies
The Eloquens Team conducted an analysis in Q4 2018 on current categories outlining various different strategies you can undertake in terms of choosing what to build next.
Each strategy comes with different category profiles alongside their pros & cons.
The Place To Be
The ‘place to be’ categories are amongst some of the most popular categories that Eloquens has to offer. These categories are not just popular on Eloquens.com, but also rank highly on the first page of search engines.
The ‘Strongholds’ on Eloquens include our highest performing Best Practices and categories. This type of know-how is the cornerstone of Eloquens.com and receives great exposure for authors.
Surf the Wave
Surf the wave of growing categories and the opportunities that they bring. On Eloquens.com, there are a number of areas expanding quickly in terms of both size and popularity. Authors can take advantage by publishing their work in the ‘opportunity’ and ‘growing’ categories that we have identified.
The ‘Opportunity’ section showcases the categories that currently have few Best Practices, yet are highly demanded by users.
Although not as established as the ‘place to be’ categories, these categories are strong in terms of popularity.
The ‘Growing’ section on Eloquens.com represents our up-and-coming categories.
These are categories that, although not yet the most popular areas on the site, are continuously growing in terms of size and popularity.
Be the Pioneer
Being the pioneer is about creating your own success in untapped areas. By publishing in categories that are less prominent on the Eloquens website, such as ‘niche’ categories, ‘new’ categories, or ‘hidden gems’, you can become a leading author on our marketplace.
The ‘Niche’ section is a collection of categories that focus on precise topics.
Although narrow in scope, they do have a market worth exploiting on Eloquens.com
These are newly created categories that help to expand the collection of know-how on the site and will gain in strength on Eloquens.com in 2019.
Hidden Gems 🔎💎
The ‘Hidden Gems’ section of this Eloquens.com strategy analysis showcases the categories that are very popular in search engines, however are still relatively unexplored on our marketplace compared to other categories.